As America’s number-one breakfast cereal, Honey Nut Cheerios could do better. Honey Nut Cheerios contains nine times the amount of sugar of original Cheerios, and other ingredients that are at high risk of being genetically modified including cornstarch, Vitamin E, canola oil, and “natural” flavors. However, I am still concerned about GMO foods that degrade the quality of our land and water and perpetuate corporate-controlled agriculture, with unknown effects on long-term human health. This decision demonstrates that you are listening to consumers and responding to our concerns. You have shown that General Mills can be a leader amongst major food companies by removing GMOs from original Cheerios, one of your most iconic breakfast cereals. Powell, CEO General Mills,Īs a concerned consumer who cares about the environmental, social, and health impacts of the food I buy, I urge you to remove genetically modified ingredients from your best selling product - Honey Nut Cheerios, seek third party verification, remove GMOs from the rest of your products, stop blocking mandatory GMO labeling laws, and call on your suppliers to phase out toxic pesticides. Join Green America and the GMO Inside campaign in calling on General Mills to continue its response to consumer demand by removing GMOs from Honey Nut Cheerios, getting third-party verification, and working to reduce pesticide use. Additionally, GMOs require an increasing amount of toxic chemicals, such as atrazine, neonicotinoids, and glyphosate, for which studies are raising concern around their impacts on human, animal, pollinator, and environmental health. Honey Nut Cheerios likely contains more GMOs than original Cheerios ever did, considering its high sugar content and the inclusion of corn starch, Vitamin E, “natural” flavors, and canola oil.
Take this statistic, for example: In 2010, 95% of the sugar beets grown in the US were Monsanto patented. Though not specified on the box, a majority of processed sugar comes from sugar beets, which are mostly genetically modified. So what about Honey Nut Cheerios? While original Cheerios contains only one gram of sugar per serving, Honey Nut Cheerios contains nine times the amount of sugar. Non-GMO Cheerios are expected to hit shelves in early 2014. Just one year later, after a groundswell of consumer demand, General Mills announced its decision to remove GMOs from Cheerios, which took a year of investment and changes in operation. GMO Insiders took the food industry by storm in 2012, when the campaign to remove GMOs from original yellow-box Cheerios began. Along with Vitamin E (which is used to preserve freshness), “natural” flavors, and canola oil, these ingredients are most likely derived from genetically modified sources. While oats, which are not genetically modified, are the primary ingredient in Honey Nut Cheerios, the second and third ingredients listed on the box are sugar and corn starch. It’s America’s #1 breakfast cereal: Honey Nut GMOs.
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